About DPANELL · est. 2013
We're a Jakarta studio that draws brand characters by hand — and builds AI engines to do everything else. Ten years of stories, now running on automation.
From two illustrators and a sketchbook to engines that run brands while they sleep.
DPANELL starts with a love for illustration and a stubborn belief: brands deserve better than stock photos and forgettable slides. First clients, first comics, first characters.
where it all started ✏️
Kacang Garuda — 2M+ reach 🥜
Household names knock: Kacang Garuda, Kredivo. We grow into a full agency — campaigns, apps, media buying. The work wins reach and awards. It also gets complicated.
Sprawling retainers and bloated proposals aren't us. We strip everything back to productized services — clear scope, clear price, clear end date. Clients love it. So do we.
Kredivo — 3× lower CPL 📉
the machines join the studio ⚡
Now we run three engines: Social Engine automates Instagram workflows, SEO & GEO Engine compounds Google rankings and AI citations, and Visual Storytelling stays 100% hand-drawn — because your brand's face is the one thing machines shouldn't make.
10+
years in the industry
50+
brands we've built for
1M+
organic reach generated
3
engines, zero retainer traps
Most agencies pick one. We think the magic is in knowing which is which.
✍️
Characters, comics, and campaigns drawn by human hands. Slow on purpose. This is where your brand gets a soul — a face audiences recognize, love, and share.
Visual Storytelling · No AI, ever
24/7
⚡
AI workflows that generate ideas, humans that approve them, systems that publish and rank while you sleep. Fast on purpose. This is where your brand gets consistency.
Social Engine · SEO & GEO Engine
📦
Clear scope, clear price, cancel anytime. No open-ended contracts that keep billing when results don't show.
👀
Our engines automate the grind, never the judgment. Nothing ships — a post, a page, a character — without human sign-off.
💬
No kickoff decks, no quarterly reviews. Message us, get a real reply within the hour — before, during, and after the project.
Tell us what you're working on. We'll tell you honestly if we can help.
Chat on WhatsApp[email protected] · Hos Cokroaminoto no.65, Jakarta