✍️ 100% hand-drawn 🚫 No AI. Ever.

Give your brand
a face.

People forget logos. They remember characters. We design the original mascot your brand builds everything else on — drawn by human hands, flat $600/project.

Meet My Character

Reply within the hour · Flat rate

  • 2 concept directions to pick from
  • 2 revision rounds included
  • Full usage rights — it's yours
Ursa character with balloons — hand-drawn brand mascot
Ursa character — hand-drawn brand mascot
100% human-made, no AI

Trusted by brands across Indonesia

Brands that grow with DPANELL

Why nobody remembers your brand

It's not your product. It's that your visuals could belong to anyone.

🫥

Your feed looks like everyone's.

Same Canva templates, same stock photos, same gradient quote cards. Swap your logo for a competitor's and nobody would notice. That's the problem.

🤖

AI art has a look — and people smell it.

We use AI where it belongs: workflows and automation. But your brand's face? Audiences spot generated art instantly, and it reads as "we didn't care enough."

💤

Logos don't get shared.

Nobody sends a friend your logo. They send stickers, comics, and characters they love. A mascot turns your brand into something people actually pass around.

People don't remember logos. They remember characters.

One character. Endless content.

Your mascot isn't a one-off illustration — it's the baseline your whole content system builds on.

🎭

Brand Characters

Original mascots designed around your brand personality — built to be used across every channel, forever.

💬

Comic Strips

Multi-panel stories that explain your product or campaign in a format people actually enjoy — and share.

🩷

Sticker Packs

WhatsApp and LINE sticker sets featuring your character — free marketing sent millions of times by real people.

🎬

Animated Content

Short animated clips and GIFs from your illustrations — made for Reels, TikTok, and digital ads.

Pro move: brands pair a custom character with Social Engine — the mascot becomes the star of an Instagram feed that runs itself.

See Social Engine →

Brief to final files in 4–6 weeks

A clear process with checkpoints — you're never wondering what's happening with your project.

01

Brief

One chat about your brand story, audience, and what you want people to feel. No 20-page forms.

02

Concepts

We sketch 2 distinct directions — character style, palette, personality. You pick the winner.

03

Illustration

Full production with 2 revision rounds included. We refine until it's exactly right.

04

Delivery

PNG, SVG, and PDF in every size — plus full usage rights. The character is 100% yours.

Templates, AI art, or the real thing

All three cost something. Only one becomes an asset.

Templates & stock AI generators Custom character
Unique to your brand Thousands use the same one Same style as everyone's One of one
Ownership Licensed, restricted Legally murky Fully yours, forever
Consistent across content No Changes every generation Same face, every post
How audiences react Scroll past "Is this AI?" They share it

10+

years drawing characters, comics & campaigns

50+

brands given a face people remember

1M+

organic reach driven by shareable characters

One flat rate. Zero surprises.

No hourly billing, no scope creep, no "that'll be extra".

Visual Storytelling

Custom character package, hand-drawn

$600

per project

  • Original illustrated character or up to 5 comic panels
  • 2 initial concept directions to choose from
  • 2 rounds of revisions included
  • Final files: PNG, SVG, PDF — all sizes
  • 4–6 week delivery timeline
  • Usage rights fully transferred to you
Start a Project — $600

50% upfront · 50% on delivery

Prices shown in USD based on your location.  ·  Need something bigger — animation series, full campaign? Let's talk custom scope.

"Okay, but..."

The questions everyone asks before saying yes.

Why pay for this when AI can generate images for free?

Fair question — we use AI ourselves for workflows and automation. But a brand character has to be consistent (same face in every post), legally ownable (AI-generated art has murky copyright), and genuinely distinctive. AI generators fail all three: the style drifts every generation, ownership is unclear, and audiences increasingly recognize — and scroll past — generated art. Your mascot is the one asset worth making by hand.

What if I don't like the first design?

That's what the process protects against. You choose between 2 distinct concept directions before full production starts, then get 2 revision rounds on the chosen direction. You approve at every checkpoint — we never disappear for a month and come back with something you didn't ask for.

Who owns the character afterwards?

You do — completely. Full usage rights transfer on final payment: commercial use, merchandise, ads, anything. We may showcase the work in our portfolio, but the character belongs to your brand forever.

Can the character run my Instagram automatically?

Yes — that's our favorite combo. Your character becomes the baseline identity in Social Engine, our Instagram workflow automation. The mascot stars in AI-ideated, human-approved content that publishes itself. Character gives the brand a face; the engine keeps it posting.

How long does it take?

4–6 weeks from brief to final files, depending on revision speed. Concepts usually land in week 1–2, production and revisions take the rest. Need it faster for a campaign deadline? Tell us the date and we'll see what's possible.

Your competitors have logos.
You'll have a character.

Here's exactly what happens next:

1

Message us

One WhatsApp chat about your brand. We reply within the hour.

2

Pick a direction

Two hand-sketched concepts land in week 1–2. You choose the winner.

3

Meet your character

Final files in every format, full rights yours — ready for every channel.

Meet My Character — $600

Flat rate · 2 concepts · 2 revisions · Full rights yours

Meet My Character — $600